3.2 The factors which influence consumer behaviour

What are the factors affecting consumer behavior?

3.2 The factors which influence consumer behaviour

  • Psychological (motivation, perception, learning, beliefs and attitudes)
  • Personal (age and life-cycle stage, occupation, economic circumstances, lifestyle, personality and self concept)
  • Social (reference groups, family, roles and status)
  • Cultural (culture, subculture, social class system).

Why is it important for psychologists to know about culturally bound information?

Cultural psychology is not just about What, but, more importantly, Why and How. It not only uncovers the diversity of human cognition and behavior, but also provides theoretical and empirical insights into such diversity and in so doing greatly advances our general understanding of human cognition and behavior.

How does your socioeconomic status affect your life?

A considerable body of evidence has established that individuals of low socioeconomic status are more likely to suffer from disease, to experience loss of functioning, to be cognitively and physically impaired, and to experience higher mortality (Adler et al., 1993, 1994; Marmot et al., 1997b; Preston and Taubman, 1994 …

What are the four major psychological factors that influence consumer buyer behavior?

There are four psychological factors that influence consumer behaviour: Motivation, perception, learning, and attitude or belief system. Motivation speaks to the internal needs of the consumer.

How do subcultures affect consumer behavior?

This could be a glaring example of how ethnic subculture affects consumer behavior. Milton M. An individual gains a sense of identity as he interacts with other members of the same ethnic group. The interaction increases intimacy among the members and they feel good to identify themselves with a distinct group.

What does diversity mean why is it important in psychology?

This experience is psychologically important because being different from others influences the way we think and feel about ourselves and interact with other people. The experience of diversity acknowledges that we live among people who, themselves, are constructors of their social world.

How does culture affect our thinking?

A new study suggests that cultural activities, such as the use of language, influence our learning processes, affecting our ability to collect different kinds of data, make connections between them, and infer a desirable mode of behavior from them.

How does culture impact psychology?

Culture influences psychological processes. Individual thoughts and actions influence cultural norms and practices as they evolve over time, and these cultural norms and practices influence the thoughts and actions of individuals.

What causes Koro?

Koro epidemics of panic anxiety due to widespread fears of losing one’s genitals, procreative ability, and even one’s life, are triggered by rumors of genital disappearance supposedly caused in China by female fox spirits, in Singapore and Thailand by mass poisoning, and in Africa by sorcery, usually in the context of …

Why do we need to depend cultural diversity?

It helps dispel negative stereotypes and personal biases about different groups. In addition, cultural diversity helps us recognize and respect “ways of being” that are not necessarily our own. So that as we interact with others we can build bridges to trust, respect, and understanding across cultures.

What is Susto disorder?

Susto is a folk illness term that is widely applied in Latin America. It indicates a serious fright or startling experience that has caused the asustado to lose his vital essence and thereby fall ill. The term is applied etiologically to a wide range of pediatric and adult problems.

What is an example of culture-bound syndrome?

Another example of a culture-bound syndrome is hwa-byung in Korean women. In this syndrome, depression or suppressed anger may lead to complaints of an uncomfortable, yet nonpalpable, abdominal mass.

What do clinicians use to diagnose mental disorders?

The Diagnostic and Statistical Manual of Mental Disorders (DSM) is the handbook used by health care professionals in the United States and much of the world as the authoritative guide to the diagnosis of mental disorders. DSM contains descriptions, symptoms, and other criteria for diagnosing mental disorders.

What is Hwa Byung?

Hwa-byung (HB), whose literal meaning is “anger disease” or “fire disease”, is known as a culture-related syndrome related to anger in Korea1,2 and is listed in Appendix I, Glossary of Culture-bound Syndrome of Diagnostic and Statistical Manual of Mental Disorders, fourth edition (DSM-IV).