B&O has earned an incredible reputation over the years. This is a business known for its attention to detail and innovation in creating some of the most beautiful, and timeless tech pieces in the world. Bang and Olufsen is one of the market leaders in the audio market today.

Why is Bang and Olufsen popular for?

B&O has earned an incredible reputation over the years. This is a business known for its attention to detail and innovation in creating some of the most beautiful, and timeless tech pieces in the world. Bang and Olufsen is one of the market leaders in the audio market today.

Is Bang & Olufsen a luxury?

As a Danish icon considered to be a sign of value and luxury, an innovator in the audio and technology environment, and a company that knows how to respond to the needs of its customers in everything from design to external communication, Bang and Olufsen is the perfect example of a truly timeless brand.

Is Bang & Olufsen still in business?

It was founded in 1925 by Peter Bang and Svend Olufsen, who designed a radio to work with alternating current, a product of significance at a time when most radios were still running on batteries….Bang & Olufsen.

Type Public
Total assets 3,045,500,000 Danish krone (2016)
Number of employees 947 (2020/21)
Website www.bang-olufsen.com

Are Bang and Olufsen products good?

Bang & Olufsen’s Quality Is Worth Paying For Bang & Olufsen often performs well on lists of top-end audio brands. This is attributable to its experience with speakers. For example, B&O were the first home audio brand to start building and selling active loudspeakers (speakers with built-in amplifiers).

How many Bang and Olufsen dealers are there?

(Competences, Bang & Olufsen, 2010) Bang & Olufsen products are sold by over 1.200 dealers in more than 100 countries in an extensive network of retail stores. Approximately 65% of these stores are B1-stores, which exclusively sell Bang & Olufsen products.

Where can I buy Bang&Olufsen products?

Bang & Olufsen products are sold by over 1.200 dealers in more than 100 countries in an extensive network of retail stores. Approximately 65% of these stores are B1-stores, which exclusively sell Bang & Olufsen products. The B1 stores account for 81% of the total turnover. (About us, Bang & Olufsen, 2010)

How does the B&O market its products?

B&O markets its products in a manner that opens up more than one product from the product portfolio. E.g. the home integration line which consists of remote controls designed to control all of the other lines in just one remote control. In addition all products carry the same type of design and thus fit together aesthetically.